The CRM that follows the customer from configurator to workshop
Vertical Salesforce solutions for dealers, multi-brand groups and importers: sales, after-sales and used cars on one platform integrated with your DMS.
What we cover
Sales & leads
Leads from website, configurator, marketplaces and social. Scoring, automatic routing by site and brand, online test drives.
Quotes & financing
Quotes with financing simulations, trade-in management and order tracking from factory to delivery.
After-sales
Online service booking, service and MOT reminders, warranty and recall management, automatic NPS surveys.
Used cars & fleets
Trade-in valuation, reconditioning, automatic publishing to marketplaces, corporate fleet contracts.
DMS integration
Customers, orders, invoices and service history in sync with the main DMS platforms. No double entry.
Networks & groups
Group dashboards, central campaigns executed locally, shared best practices.
Frequently asked questions
Is Automotive Cloud different from Sales Cloud?
Yes. Automotive Cloud adds an industry data model and processes: vehicles, test drives, trade-ins, service booking and DMS integration. On Sales Cloud these must be custom-built.
Can I integrate Salesforce with my DMS?
Yes, through APIs. We sync customers, orders, invoices and service history in real time or batch, removing double data entry.
How much does Salesforce cost for a dealership?
It depends on the number of users and sites, DMS integration, data migration and which sales and after-sales processes are in scope. For an indicative estimate on your case, use the estimator: select the industry cloud and the DMS integration.
Can we manage several brands and sites?
Yes. Salesforce supports multi-brand, multi-site setups with per-brand configuration and group-level dashboards.
Ready to digitise your dealership?
We will show you a demo built on a real dealer’s processes.